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Press information about Journex

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Journex in one sentence

If there is room for one line only, use this one.

Journex is an app that shows you in one conversation what kind of founder you are — and then takes you through the first ten steps into the real world.

Journex in three sentences

The whole flow, in the order it happens in the app.

  1. Journex starts with a conversation: you answer in your own words, with no questionnaire and no scales, and out of it comes your Founder DNA — archetype, strengths across twelve axes, potential and a starting rank.

  2. After that you take ten steps on a small project of your own, over about four weeks; every step ends with a proof that an AI coach reads before the next one opens.

  3. Once a month there is Mission Possible: one task for everyone at the same time, worked on in a squad of up to four people, rated by the community instead of a jury.

Key details

The details that belong in an article. The full legally required information is in the imprint.

Name
Journex
Responsible entity
Lars Haberland
Registered address
Bühlenstraße 126, 71088 Holzgerlingen, Germany
Website
journex.tech
Platform
App for the phone. The website is the information site around it.
Languages
German and English, in the app and on the website. The app follows the device language and can be switched.
Minimum age
16 and up. The year of birth is asked at registration.
Status
The app is built and is being prepared for the stores. There is no store listing yet, and we are not naming a date.

Product facts

What is in the app today and can be checked. We do not quote user numbers, success rates or ratings — there are none that would hold up.

  • 4archetypes

    Visionary, Maker, Connector, Architect — each with three traits. In German: Visionär, Macher, Verbinder, Architekt.

  • 7ranks

    Bronze · Silver · Gold · Platinum · Diamond · Elite · Visionary. The names stay English in both languages. The rank is private and never appears in any social space.

  • 12skill axes

    The profile describes strengths across twelve axes — no score against norms, no four-letter label.

  • 10steps in the journey

    About four weeks. A step takes between 30 and 120 minutes and ends with a proof that an AI coach reads.

  • mission per month

    Mission Possible runs monthly in three phases: countdown, live, afterglow. The task stays secret until the start and is then the same for everyone.

The twelve axes, verbatim

  • Execution
  • Market sense
  • Vision & strategy
  • Product
  • Visibility & marketing
  • Story & pitch
  • Money & numbers
  • Team & leadership
  • Network & sales
  • Growth
  • Courage & decisions
  • Sticking with it

The frame of the journey, verbatim:

Ten steps, about four weeks. No money, no experience — just you and something that annoys you. At the end, something exists that did not before.

What Journex is not

Five distinctions, so they do not end up wrong in an article.

  • Not a personality test

    No scale, no comparison against norms, no four-letter label. A conversation that turns into a profile.

  • Not a course

    No video lessons, no modules, no certificate.

  • Not founder coaching

    Nobody talks you into anything; the app gives you tasks and reads your proof.

  • Not a social network

    No feeds from strangers, no direct messages, no followers. There are squads, friends and leagues — nothing more.

  • Not a ranking contest against individuals

    Rank is private. Competition is team against team.

Notes for reporting

About the data

Account, profile and progress data sit with Supabase on servers in the EU (region eu-central-1). For the analysis, conversation and proof content is transmitted to Anthropic, the provider of the AI model in use. So the sentence "all data stays in the EU" would be wrong — please do not shorten it that way.

Everything about safety and data

Spelling and terminology

  • Journex — capital J, lower case after that, the same in both languages.
  • These terms stay untranslated in German as well: Founder DNA, Journey, Mission, Mission Possible, Squad, Insight, XP, rank, Basecamp.
  • The four archetypes are Visionary, Maker, Connector, Architect in English and Visionär, Macher, Verbinder, Architekt in German.
  • The seven ranks are written in English in both languages and are not translated.
  • The analysis is done by an AI model (Claude by Anthropic). We do not name model versions.

Press kit

There is no package to download today. No logo files, no screenshots and no product images are available — and we are not putting up a link with nothing behind it.

If you need material for an article, write us a short note about the subject and your deadline. We will send you what we have by email.

The text on this page may be used without asking.

Press contact

Enquiries go straight to the responsible person. There is no agency in between.

journex.team@gmail.com

Please put "Press" in the subject line.

Where to read more